A special media art exhibition where you can experience Seoul's past, present, and future with all five senses! We invite you to the '2025 DELIGHT SEOUL' exhibition located in Insa-dong. This exhibition is an overwhelming immersive space where light, sound, and cutting-edge technology come together.
Enjoy the most popular content from around the world over the past four years, as well as newly added content. You can see the dynamic changes and hidden charms of Seoul from a new perspective through unique media art. Before you know it, you will find yourself walking through Seoul’s past and imagining its future, as if you were on a time travel.
Book now at WAUG and discover the city’s vitality and beauty in a new light through works that artistically reinterpret the many facets of Seoul.
Experience the lights of Seoul with all five senses!
'2025 DELIGHT SEOUL'
The hotly-anticipated exhibition that ranked first in ticket sales for the 2024 London exhibition, 'DELIGHT SEOUL', has landed in Insa-dong, Seoul! As the first immersive media art exhibition themed on Seoul, you can have a colorful sensory experience that stimulates your five senses, such as hearing, taste, and synesthesia, beyond simple visual stimulation. Experience the past, present, and future of Seoul in a special way here.
[Theme Zone Introduction]
💖 Forest of the 12 Zodiac Animals
: This is a space where the traditional Korean zodiac signs are reinterpreted as modern media art. You can learn about the symbolic meanings of the zodiac signs. Also, find the zodiac sign that corresponds to you and experience the stories related to it.
💖 Hangul (Echo of Soul)
: You can visually experience the beauty and scientific principles of Korea's proud heritage, Hangul. Through light and movement, you will feel as if the consonants and vowels of Hangul are alive and breathing.
💖 An Olden Tale
: This is a space where traditional Korean folktales are reinterpreted as modern media art. Beyond simply listening to the story, the vivid images and sounds combine to create the illusion of being inside the folktale.
💖 The Story in Seoul
: This is a space where everyday scenes and hidden stories of Seoul are expressed through media art. The various aspects of Seoul, such as bustling markets, quiet alleys, and colorful night streets, are presented in dynamic yet emotional videos. Immerse yourself in the charm of Seoul while looking at the beauty and lifestyle of Seoul from a new perspective.
In addition to these four themes, there are 11 more themes. Feel all 15 rich themes in total.
address :
Dohwaseo-gil Diwon
18 Yulgok-ro, Jongno-gu, Seoul
Open in Google Maps
[How to get there]
Anguk Station Exit 6 > Go straight for about 250m > Dohwaseo Gildiwon is on the left
Viewing hours:
Every day from 10:00 AM to 8:00 PM (ticket sales and admission close at 7:00 PM)
inquiry :
Travolution Customer Center: +82) 02-6264-1115
18 Yulgok-ro, Jongno-gu, Seoul, South Korea