Tokushima Honke Matsuura Sake Brewery Private Tour

Honke Matsuura Brewery: Preserving Traditional Taste Across 9 Generations

Embark on a private half-day journey that combines the pride of artisans with the rich flavors of Tokushima.

Explore the traditional brewery facilities with the guidance of expert staff, deepening your understanding of Japanese sake. The highlight of the tour is undoubtedly the pairing of premium sake with local Tokushima delicacies made from seasonal ingredients. Savor the exquisite pleasure of regional flavors harmonizing with each sip of sake. The special sake gift you'll receive at the end of the tour will carry the lingering essence of your travel experience all the way home.

Enjoy Premium Sake Tasting with Tokushima's Local Delicacies

Discover the Craftsmanship Behind the Historic Brewery

Venture inside the brewery, where sake has been maturing for centuries, and uncover the secrets of its production. The unique aroma emanating from the space lined with massive vats stimulates the senses, offering a distinct experience. From the rice polishing process to fermentation, examine each meticulously designed step and feel the profound value contained within a single glass of sake.

Premium Tasting Featuring Tokushima's Flavors

At the tour's highlight, the tasting session, you can sample Honke Matsuura's diverse lineup of sake. From crisp and light notes to deep and full-bodied profiles, learn about the characteristics of each type and find your 'life's sake'. This is perfectly complemented by Tokushima's unique local snacks, maximizing the synergy of flavors. After tasting, enjoy the pleasure of shopping for exclusive, limited-edition items only available at the brewery, making for a special souvenir.

Tour Course Introduction

Brewery Tour & Sake Making Process Observation

Explore every corner of the brewery, with over 200 years of history, and witness the vibrant process of sake production. See the harmonious blend of traditional tools and modern equipment, offering a glimpse into the past and present of Japanese traditional liquor.

Premium Sake & Local Delicacy Pairing Experience

Sample premium sakes freshly selected by the brewery. Local Tokushima delicacies, chosen to enhance the aroma and taste of each sake, are served alongside, completing a rich gastronomic journey beyond simple tasting.

Souvenir Shopping & Sake Gift

Receive a complimentary 180ml sake gift as a token for all tour participants. Freely browse rare sakes available only at the brewery's direct shop, perfect for finding a special gift for loved ones or a treat for yourself.

"Experience the perfect harmony of sake, imbued with 200 years of tradition, and Tokushima's exquisite delicacies."