Shenzhen Nanyou Fashion Wholesale Market Private Shopping Tour

Discover Chinese fashion trends
at Nanyou Wholesale Market

This private-group shopping tour takes you around the Nanyou fashion wholesale district in Shenzhen, a hub of China's high-end apparel supply chain, for 3 hours with a guide. Meet at Exit F1 of Nanyou Station and step into narrow corridors packed with clothing racks, vendors negotiating prices and buyers pulling suitcases. Original designers, OEM factories for major brands and independent boutique buyers all gather here, so you can feel the pulse of China's fashion industry up close.

Explore the alleys and showrooms
favored by buyers

Follow your guide through the most popular alleys and showroom-style stalls where fashion buyers source their collections. Touch materials such as pure wool, cashmere, sheepskin and cowhide, and hear how many designer brands and overseas boutiques source fabrics directly from these merchants.

Learn to judge fabric and tailoring
from your guide

Your guide explains fabric quality, tailoring techniques and style positioning, and shares insider tips on finding good pieces and avoiding common mistakes. Experience Nanyou's "see it, try it, take it home" way of shopping.

Shop during free time
and try bargaining

At the end of the tour, enjoy free time to pick items that suit your style, such as wool coats, minimalist dresses and elegant blouses. With your guide's help, you can bargain with confidence in true wholesale-market style.

※ Purchases at the market are not included.