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Immersive beer exhibition
Discover the history and interactive experience of Pilsner Urquell, the world’s first golden beer, with an audio guide! The Pilsner Urquell Experience is an immersive exhibition that vividly illustrates the creation and brewing of this beer, with video mapping and game zones. Finally, don’t miss the chance to taste a cold, creamy beer at the 1842 Bar.
The charm of Pilsner Urquell
How to experience it perfectly
First brewed in Plzen, Czech Republic in 1842, Pilsner Urquell is a popular beer with a perfectly balanced taste, rich creamy foam, and golden color! Visit an immersive exhibition where you can enjoy the charm of this beer from the brewing process to tasting.
Immersive exhibition
A unique exhibition that beer lovers cannot miss! Experience the charm of Pilsner Urquell beer through an immersive exhibition with 3D audio, video mapping, and scents. Learn about the brewing process and the birth of beer, and there is also a 360-degree interactive game zone.
A perfect ending to a beer tasting
After a 90-minute audio-guided tour, enjoy a taste of the golden recipe for beer at the 1842 Bar. Two 300ml beers are included, so you can choose your favorite beer from the beer hall. Enjoy an unforgettable day with your companions in an authentic Czech beer hall.
Address :
Pilsner Urquell: The Original Beer Experience
28. října 377/13, 110 00 Můstek, Czech Republic
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Hours of Operation:
11:00 am - 8:30 pm
※ Admission closes 1 hour and 30 minutes before closing time.
※ Operating hours may vary depending on the season, so please check the official website before visiting.
Pilsner Urquell: The Original Beer Experience